ILLUSTRATING AT NYP
ILLUSTRATION, ICONOGRAPHY, ANIMATION
I had the pleasure of illustrating a series of icons and animations for several projects while at The New York Post. Below are a few examples I created for both Page Six and The New York Post websites.
Project:
TIMELINE:
Nov ➝ Dec 2013
ROLE:
Visual Designer + Illustrator
Skills:
Illustration, Drawing, Graphic Design, Animation
║the challenge║
Design an Animated ad for Smirnoff Cocktail
For the 2013 end of year toast, our challenge was to create a fun, animated ad that combined the concepts of “teaching an old dog new tricks” with Smirnoff’s “Never-2-old-4-LOLZ” lemonade cocktail recipe.
║visual design solutions║
Final Designs
Below are the final ad designs that appeared in the Buzzfeed feature.
║takeaways║
Impact
The Smirnoff/Buzzfeed campaign gained 220,000 article views and received twitter recognition from Orange Is The New Black star Matt McGorry.
NYPOST video MEDIA
RESEARCH, VISUAL DESIGN, UX/UI, ANIMATION