B.O.B. Strange Clouds

illustration

In 2012, Atlantic Records teamed up with Glow Interactive to develop a iOS casual game for the promotion of recording artist, B.o.B.’s new album Strangeclouds. I had the pleasure of creating illustrations for the main alien character, with an in-game likeness to rapper B.o.B. These designs appeared throughout the iOS game, and on all promotional materials including the website and trailer.

 
 
BOB Strangeclouds Header Image
 
 

timeline:

June ➝ Aug 2012

ROLE:

Illustrator

Skills:

Drawing, Illustration

 
 
 
 
 
 

║the Challenge║

Create an alien character design for B.o.B.

As B.o.B. Strangeclouds The Game takes place in outer space, I was tasked with designing an alien character that represented the likeness of rapper B.o.B.

 
 
 

 

║ideation║

Sketches

I began with sketching a full portrait of B.o.B. so that I could better understand his features and pinpoint which proportions I could push and pull while still maintaining his likeness.

 
 
 
 
 
 

║visual design solution║

Final Designs

Below are the final character designs created for the iOS game. The proportions remained more realistic, so we added a few extraterrestrial details such as warts on his face and “alien-shaped” ears.

 
 
 
 
 

║press║

Article Features and Promotion

Through facebook promotion, the game was highly rated from B.o.B. fans and featured on websites such as Mashable and Complex.

 
 
 

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